Point of Sale Displays - Bespoke POS Display Solutions UK
Shop Display Stands, Cardboard Display Units & FSDUs
FSDUs. Cardboard display stands. Counter top units. Retail display solutions designed, manufactured, pre-filled and delivered direct to store – from our base in Nantwich, Cheshire.
100%
Recyclable corrugated cardboard as standard
End-to-End
Design to direct-to-store delivery
UK-Wide
Nationwide delivery from Cheshire
What We Do
Free Standing Display Units (FSDUs)
Our FSDUs are the backbone of our point of sale display offer – bespoke, retailer-compliant floor-standing displays designed to capture attention in high-traffic retail locations and drive impulse purchases at the point of sale.
✓ Dump bins, hooked units, shelved units and showstopper displays
✓ Built to retailer compliance specifications as standard
✓ Pre-fill and direct-to-store delivery available
Cardboard Display Stands
Lightweight, cost-effective and fully recyclable - our cardboard display stands are ideal for campaign-length promotions, seasonal activations and new product launches where speed, affordability and visual impact are all essential.
✓ Single, double and triple-wall corrugated construction
✓ High-definition print to your brand specification
✓ Flat-pack delivery or pre-filled direct to store
Counter Top Units (CTUs)
Where floor space is limited, our counter top display units deliver the same brand impact in a compact footprint — ideal for checkouts, pharmacy counters and service desks.
✓ Fully branded to your specification
✓ Sized to retailer counter and display area requirements
✓ Fast production turnaround for urgent campaign timelines
Shop Display Stands & Retail Displays
From shelved retail display stands to pallet wrap displays and promotional islands — we design and manufacture bespoke shop display solutions for brands across every retail category.
✓ Versatile formats suited to supermarkets, independents, pharmacies and garden centres
✓ Fully customisable structure, graphics and finish
✓ Available as standalone units or as part of a wider retail display programme
Family Run Business
Why Choose Gus Logistics for Point of Sale Displays?
We're based at Cheshire Green Employment Park in Nantwich with over 10 years of experience producing retail displays for brands across the UK. We design them, build them, fill them with your products, and deliver them direct to store — one team, no handoffs.
✓ Complete end-to-end service – design, manufacture, pre-fill, dispatch
✓ 100% recyclable corrugated cardboard as standard
✓ Retailer compliance knowledge built into every design
✓ Direct-to-store UK-wide delivery via our transport network
FROM BRIEF TO SHOP FLOOR — HOW IT WORKS
HOW OUR POINT OF SALE DISPLAY SERVICE WORKS
01
YOU BRIEF US
Tell us about your product, your brand, your retail environment and any retailer compliance requirements. We’ll come back with design concepts and a clear, no-obligation quote — usually the same working day.
02
WE DESIGN & MANUFACTURE
Your POS display is designed structurally and graphically to your exact specification, then manufactured using high-quality 100% recyclable corrugated cardboard. Every unit is built to hold its shape throughout your campaign and assemble quickly in store.
03
WE PRE-FILL
Our co-packing team loads your products into each unit to the exact count and planogram you specify. Every unit is quality checked before dispatch. If your stock is already held in our Cheshire warehouse, we pull directly from your inventory.
04
WE DELIVER DIRECT TO STORE
Completed, pre-filled POS displays are dispatched directly to individual store locations across the UK – fully tracked, fully managed, retail-ready on arrival.
RETAIL DISPLAY SOLUTIONS FOR EVERY SECTOR
From challenger brands launching their first retail display to established suppliers running ongoing national programmes - we design and deliver point of sale displays for businesses across every consumer category.
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FOOD & DRINK
Seasonal promotions, new product launches and ongoing retail programmes. We understand the speed and compliance requirements that major grocery retailers demand.
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HEALTH, BEAUTY & PERSONAL CARE
High-impact displays that put your products at eye level in pharmacies, supermarkets and health retailers — designed to retailer spec and delivered on time.
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CONSUMER ELECTRONICS & ACCESSORIES
Structured, secure display stands built to showcase tech products and accessories — hooked units, shelved formats and showstoppers all available.
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HOMEWARE & SEASONAL GIFTING
Short-run seasonal units or longer-term display programmes — we scale to your campaign calendar and your volumes.
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HEALTH, WELLNESS & SUPPLEMENTS
Clean, on-brand displays that reflect the quality of your product and meet the expectations of pharmacy and health retail buyers.
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NEW & GROWING BRANDS
No minimum volumes. No need to manage a designer, manufacturer and logistics partner separately. We handle it all, so you can focus on selling.
Point of Sale Displays - Everything You Need to Know
Point of sale displays cover a broad range of retail marketing tools – from large floor-standing FSDUs and shelved display stands to compact counter top units and cardboard promotional stands. What they all share is a common purpose: to put your products in front of customers at the moment they’re most likely to buy.
The most effective POS displays combine strong structural design with high-impact graphics and intelligent placement. A display that’s structurally sound but visually bland won’t stop a shopper. One that looks great but collapses under product weight won’t get restocked by store staff. Getting both right – consistently, across multiple store locations, to retailer compliance specifications – is where most brands need a partner who understands the full process.
At Gus Logistics, we handle every stage of the point of sale display process from our base in Nantwich, Cheshire. Design, structural engineering, graphic artwork, manufacture, pre-fill and direct-to-store delivery all happen under one roof – which means the team designing your display is the same team building it, filling it and delivering it to store. That joined-up approach removes the communication gaps that cause problems when design, manufacture and logistics are managed by separate suppliers.
Every display we produce uses 100% recyclable corrugated cardboard as standard, meeting the sustainability requirements of major UK retailers without compromising on structural performance or print quality. We build to the compliance specifications of the retailer your products are being distributed through – whether that’s a major supermarket, a pharmacy chain or a specialist retailer – and we manage that process at the design stage so your units are approved before production begins.
If you’d like to understand more about specific display formats, our what is a FSDU guide covers the most widely used floor-standing display type in detail. For brands ready to discuss a specific brief, POPAI UK & Ireland – the industry body for point of sale and shopper marketing – offers useful background on best practice in retail display if you’re new to the category.
Call us on 01270 335014 or email hello@guslogistics.co.uk – we usually turn POS display quotes around the same working day.
Find out more about POS Displays
Frequently Asked Questions
A point of sale display is any retail marketing structure positioned at or near the point of purchase to attract customer attention and drive sales. This includes floor-standing FSDUs, cardboard display stands, counter top units, dump bins, hooked display stands and pallet wrap displays.
POS is a broad term covering all display types used at the point of purchase. An FSDU — Free Standing Display Unit — is a specific type of POS display that stands independently on the shop floor. Counter top units, dump bins and pallet wrap displays are also POS displays but different formats to a standard FSDU. You can find out more on our what is a FSDU page.
All our standard point of sale displays are manufactured from 100% recyclable corrugated cardboard in single, double or triple-wall construction depending on your product weight and campaign requirements. We also offer plastic, metal and wood for semi-permanent or permanent display applications.
Yes – pre-fill is a core part of our service. Our co-packing team loads each display unit with your products to the exact count and configuration you specify before dispatch. Units arrive at each store location retail-ready.
Yes. Once your displays are manufactured and pre-filled, we dispatch them directly to individual store locations across the UK via our nationwide transport network — fully tracked and retail-ready on arrival.
We build to the compliance specification of whichever retailer your products are being distributed through. We work through retailer requirements at the design stage so every unit is approved before manufacture begins.
Cost varies depending on format, size, print specification, quantity and whether pre-fill and delivery are required. We offer free, no-obligation quotes and are straightforward about pricing. Get in touch and we’ll come back to you the same working day.
We don’t impose a minimum order quantity. We work with brands at every stage – from small runs for a product launch to high-volume ongoing retail programmes.
Ready to Elevate Your Retail Displays?
Get in touch today for a free, no-obligation POS display quote — usually back to you the same working day.
